Laural Carr graduated with a BFA from Queen's University. As one of the first graphic artists trained in desktop publishing, she became a technical consultant and a teacher at the Nova Scotia College of Art, as well as a graphic designer.
Laural Carr is the owner of Impagination Inc. "The name was perfect because beside the technical play on "pagination" (a printing term), it said 'thinking and imagining beyond the page' ... and that's what we've always been about." Impagination recently celebrated 25 years of business. Looking back, Laural clearly sees the transitions her company has made as her client list and project size grew, and technology evolved. This growth has allowed her to let go of the technical responsibilities and take on a directing and strategic focus.
Laural's achievements have been acknowledged over the years with numerous awards and recognition, including recent Creative and Marketing Effectiveness Awards for Credentials Package, Holiday Promotion, Corporate Identity, Direct Mail and Invitation.