Meredith, Queen's Square | August 1, 2019
The first music videos appeared earlier than you’d think—arguably as far back as 1894! But it wasn’t until the 1980s and the advent of MTV that the age of mainstream music videos began. The first music video to air on MTV was The Buggle’s “Video Killed the Radio Star” in 1981—a fitting song for a new era in music television.
Musicians have always pushed boundaries, and the platform of music videos is no different. In 1982, MTV banned its first music video by pulling Queen’s “Body Language” off the air. What is deemed acceptable has shifted over the years, but music videos have continued to be subjects of censorship. The practice still happens to this day, with artists like Lady Gaga and Rihanna being no strangers to controversial video content.
Not all music videos make a splash with controversial subject matter, though. Some artists have achieved massive acclaim for their videos, using the format to experiment with unique styles. In 1985, A-ha blended sketch-animation with live action in “Take On Me”. Modern violinist Lindsey Sterling creates vibrant worlds for often lyric-less videos, like the Steampunk Western showdown in her song “Roundtable Rival”. And of course, you can’t talk about creative music videos without mentioning OK Go. From the original sensation of “Here It Goes Again” to their most recent “Obsession”, this band is known for their innovative videos (they even shot one in zero gravity!)
Music videos have a fascinating history, and like any good medium it is not without some excellent remixes. Mashups, Parodies, and even Literal Videos add new levels of imagination and entertainment to a platform already full of stunning visuals, social messages, and of course—awesome sounds.
If you could make a music video, what would you say? Would you record your own song, or put an interpretive spin on someone else’s work? At Idea Exchange, we’ve got the tools you need to explore music and create your own vids. Book a session in our Creative Studios for your chance to play, record, and mix some tunes, before taking a Lynda.com course to learn how to film and edit a music video of your own.